Wild Idea to First Steps: How to Quickly Generate and Validate a Startup Idea

Published on January 16th, 2020

In this hands-on workshop, learn how to quickly generate and validate a startup idea with zero dollars, limited time, and real customers. Students will become comfortable with:
-Talking with people early to generate or validate an idea
-Figuring out the most important thing to test
-Building a pretotype very cheaply and quickly

The workshop will be led by Adam Putterman, a Houston entrepreneur who has an MBA and MS in Design Innovation from Northwestern and a degree in Economics and Organizational Design from Washington University in St. Louis. Before founding a venture, he worked as a consultant for Deloitte where he focused on customer analytics and strategy projects.

NOTE- This workshop will take place in Lilie’s newest space called the Outpost, in McNair Hall room 217, NOT in the Lilie Cambridge Office Building space.

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